Price Points by Omnia Retail

A collection of posts about Omnia, pricing and marketing automation, and the latest retail industry trends.

How to Define Your Commercial Objective

In our blog Five Steps to Successfully Implement Dynamic Pricing, we encouraged you to start by defining your ...

“Testing” is a buzzword in the world of online work. If you have a company that interacts with customers in ...

When it comes to automated pricing, retailers have several different strategies to choose from. Two of the ...

What’s the state of pricing automation in the UK retail industry? Omnia surveyed 150 retailers across the ...

Today’s retail marketplace is chaotic, to say the least. Chasing product information and manually adjusting ...

Retail is one of the most innovative industries out there. In recent years, one of the most interesting ...

There is growing frustration among shops about Black Friday. This is most notable in the fashion industry, ...

Black Friday is growing in importance around the world. In the Netherlands alone, interest in the retail ...