Price Points by Omnia Retail

Here you can read more about Omnichannel Retail, Direct-to-Consumer Strategies and Retail Trends. Learn about the Implementation of Dynamic Pricing and Pricing Strategies.

Meet the Team: Kristina

Name: Kristina Kukhalashvili Company Role: Junior Consultant --- Can you tell us about yourself? I was born and raised in Saint-Petersburg, Russia, when I was 18 years old I moved to Finland to pursue a Bachelor's...

Name: Kristina Kukhalashvili Company Role: Junior Consultant --- Can you tell us about yourself? I was born and raised in Saint-Petersburg, Russia, when I was 18 years old I moved to Finland to pursue a Bachelor's degree in International Business. During my studies, I was given an opportunity to go for an exchange period to Utrecht and I have absolutely fallen in love with the Netherlands, so I have decided to stick around. After working for four years, I have decided to continue my academic career and, as a result, last year I became a Master of Arts in Media Innovation. Did you discover something new lately that really inspired you? I get my inspiration from reading and learning. Recently I’ve read “Educated” by Tara Westover and I can’t recommend it enough, as this memoir covers in depth the power of knowledge and the importance of finding your self-confidence and self-identity. Additionally, I am truly inspired by my colleagues at Omnia Retail, as it’s an absolute pleasure to work together with such a motivated group of people. What is something people in your industry have to deal with that you want to fix? I was surprised to find out how much manual, repetitive and ineffective work retailers have to do on a daily basis when it comes to pricing. Therefore, my goal is to assist them with a tailor-made automated tool that will enable them to save time in order to improve the overall omnichannel customer experience. What is your work experience before Omnia Retail? Before joining Omnia, I had a chance to work in sales, operations and customer relations. As I have worked in start-up, scale-up and multinational corporations, I have developed the set of skills that helped me to become confident in finding creative solutions to the most challenging issues, so I will always go the extra mile to achieve even better results. How would you describe your work experience at Omnia Retail so far? I have joined Omnia Retail three months ago and I am beyond excited to be a part of the team. Every day is not like any other day, since you have a lot of responsibilities from day one and you are constantly striving to learn and improve. Working in a high-performing team that has a clear goal in mind makes you challenge yourself every step of the way, which I absolutely love! What are the values that drive you? Integrity, courage and reliability What do you enjoy doing in your free time? I can’t sit still, so you will find me running, spinning, hiking, reading books, listening to podcasts and exploring new places. Currently, my goal is to run a marathon, so I feel very fortunate with our flexible working hours, because I can go for a run during the day and enjoy some sun. Let’s end with your favorite quote! “Who controls the past controls the future. Who controls the present controls the past.”― George Orwell

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