Price Points by Omnia Retail

A collection of posts about Omnia, pricing and marketing automation, and the latest retail industry trends.

What is Bundle Pricing?

When it comes to online shopping, bundle pricing is ubiquitous. This pricing method is extremely popular ...

When you produce a product, it costs your company a certain amount of money.

Modern day pricing is so much more than a numbers game. When thought about correctly, it’s a powerful way to ...

Whether car camping in Namibia, speeding around Medemblik, or in his work at Omnia, Niels Botman, our Product ...

In the beginning of 2020, we at Omnia believed the news story of the year would be the arrival of Amazon NL. ...

Have you ever asked “what is penetration pricing?” If so, you’re not alone. In this article (part of our ...

How has the coronavirus permanently changed retail? In this webinar, Omnia Retail’s Founder and CEO Sander ...

As a continuation of our series on different pricing strategies and pricing methods, in this post we'll take ...