Blog

A collection of posts about Omnia, pricing and marketing automation, and the latest retail industry trends.

The Omnia Management Team is Expanding

  Exciting news: we're expanding our management team. We're delighted to welcome Nathan Johnstone, Haiko ...
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Why Dynamic Pricing is Less Risky Than You Think

Dynamic pricing does come with some risk.    But that risk isn’t actually all that big. In fact, compared to ...
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How Brands can Differentiate their Assortments for Better Relationships with Retailers

Whether you are transitioning into the direct-to-consumer (D2C) sphere, or simply want to build a better ...
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3 Things Brands Need for a Successful D2C Strategy

A new trend in retail is the rise of the number of brands entering the direct-to-consumer (D2C) space.
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Why are More Brands Going Direct-to-Consumer? A Special Interview with A.T. Kearney

Why are more brands going direct-to-consumer (D2C), and how can brands use dynamic pricing to succeed in this ...
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The History of Dynamic Pricing in 7 Minutes (Or Less)

Dynamic pricing is nothing new. In fact, it’s been the norm for many years.   But what's the story behind ...
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Meet the Team: Nathan Johnstone

This week in our Meet the Team series, we’re featuring Nathan Johnstone, Omnia’s Chief Architect and Oceania ...
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What is Charm Pricing?

When I was a kid, I used to love weekends because I didn’t have a bedtime. Instead, I’d stay up as late as I ...
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