Win the Buy Box—Without Racing to the Bottom

Get featured in the Amazon Buy Box with Omnia’s dynamic pricing software that adapts to real-time market changes, protects your margins, and puts you in control.

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Protect Your Margins While Saving Time

Amazon processes huge amounts of data around the clock and picks out the best items for their Buy Box based on constantly changing data points. Keeping up with that amount of complexity via manual work is costing you time and money. 

Our repricing logic adapts in real-time based on competitor behavior, stock levels, and your custom business rules—so you win more Buy Box share without eating into profits.

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Why Enterprise Pricing Teams Use Omnia for Amazon Buy Box Repricing

  • Large number of SKUs or small assortment? You are always in control: Whether you manage 100 or 100,000 SKUs, Omnia gives you the structure to apply differentiated strategies per brand, product group, or marketplace, without manual overrides.
  • You control the strategy.We do the math: You decide the rules, we make sure your Amazon pricing stays in line with your goals. Whether that’s Buy Box wins, margin targets, or price positioning across channels. And unlike standalone repricers, Omnia lets enterprise teams benchmark Amazon against other channels.
  • Respond to competitors in real-time: Amazon doesn’t wait. With Omnia, neither do you. As a trusted data partner, we offer you real-time data feeds, in-house data scraping, and rule-based strategies to adjust prices instantly, helping you hold your position in the Buy Box when it matters most.
  • Base your strategy on data, not guesswork: With the “Show Me Why” feature, you get full transparency into how every price is calculated.You define the rules, strategies, and boundaries, we handle the execution—so you can trust the output and confidently share pricing insights across your team.
Amazon buy box pricing software for enterprise teams

Frequently-asked questions

Is this an Amazon service?

No, Omnia offers pricing software and monitoring services to sellers on Amazon. Omnia acts as a third-party dynamic pricing provider and is not an Amazon product.

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How does pricing for Amazon work?

Our software thoroughly vets and scrapes the categories on Amazon that are competitors of your assortment. Using AI and Machine Learning, the repricing tool calculates what your prices should be to remain competitive. This may be a price increase or decrease. The software is easily integrated into your shop system so that the change is instant and seamless.

Read More How does pricing for Amazon work?

What’s the difference between a repricer and a pricing platform like Omnia?

Repricers are reactive tools that adjust prices based on competitor changes, often using fixed rules and limited visibility. A pricing platform like Omnia gives you full control, letting you define custom strategies, benchmark across channels, protect margins, and make smarter decisions across your entire catalog.
Read More What’s the difference between a repricer and a pricing platform like Omnia?

How does the software optimise for the Amazon Buy Box?

Who comes into the Buy Box at Amazon and thus receives a large part of the orders does not depend solely on the cheapest price: The shop reviews play a role here as well as the question of whether Fulfillment By Amazon (FBA) is offered. Price monitoring can include these factors in the price calculation to determine the maximum price at which you occupy the Amazon Buy Box.

Read More How does the software optimise for the Amazon Buy Box?

Can I apply different pricing rules per brand or category?

Yes. Omnia lets you define strategies at any level—brand, product group, channel, or even down to a single SKU. You stay in control of how aggressive or protective each pricing rule is.
Read More Can I apply different pricing rules per brand or category?

 

See if Omnia is for you.

Book your consultative call now.