Name:
Saskia Zoe Mueller-Herbst

Company Role:
Junior Consultant 

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What is your favourite quote?

”A mind that is stretched by a new experience can never go back to its old dimensions.” – Oliver Wendell Holmes Jr.

 What is your top-3 favorite books or podcasts?

“The Power of Habit” by Charles Duhigg is a great book that explains why habits are at the core of everything we do, what we can do to change them and the impact that change can have on our lives.

“How Brands Grow: What Marketers don’t know” by Byron Sharp is a thought-provoking read for everyone interested in marketing principles, like brand growth and how advertising works.

“The Boy, the Mole, the Fox and the Horse” by Charlie Mackesy is a beautiful book that I read recently. I can recommend it to everyone who needs a ‘feel-good’ read in uncertain times.

 What do you do at Omnia Retail?

I joined Omnia as a Business Development Representative and was offered to join the Traineeship shortly after. As this is a great opportunity for me to rotate through different departments and experience several aspects of the company, I am really excited about this opportunity. Currently I work in the sales team where I am the first person of contact for our potential new customers. Further, I am also involved in some sales processes and I get to meet great people every day.
My next rotation will take me to the Customer Success team where I am looking forward to meeting and interacting with our customers. 

What is something people in your industry have to deal with that you want to fix?

A lot of companies still check and do their pricing manually. That is not only a very time-consuming undertaking, but it can also lead to errors or missing out on relevant insights of the market. Moreover, the right pricing can also give more power to smaller retailers. By always being up to date and having a pricing strategy in place, it gives small and medium sized businesses the chance to compete with the retail and ecommerce giants.

 What are your credentials/past experience, for working in your position?

I have a BSc International Business and a MSc Marketing Management, both from the University of Groningen. During my masters I did an internship at Nestlé, where I was the Marketing Communications Intern for the brand Garden Gourmet. During my study I also worked as a Student Consultant for a Dutch software company.

What do you like about working at Omnia Retail so far?

I like how much I have learned over the past months. When I look back to when I just started at Omnia I really see how steep the learning curve is, one of the great parts about working at a Scale-up.
I really love working with the team, as everyone is friendly and super approachable.
While working from home we stay connected through fun online activities and meetings. 

What are the values that drive you?

Open-mindedness, enthusiasm, reliability, and determination are some of the core values that are very important to me.

What do you enjoy doing when you are not working?

If I would have been asked this question about a year ago my answer would have probably been travelling, meeting up with friends, enjoying an evening out and visiting my family.
However, at the moment I really enjoy cooking, reading a good book, going for long walks and watching movies / series from my comfortable couch.