Pricing software

Industry-leading pricing software for the globe’s biggest brands and enterprises.

Create and build any pricing strategy utilising dynamic pricing, automation and market insights.

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Why Omnia:

Partnering with Omnia Retail means your business will receive key features that are bespoke to us:

  • Using our new Pricing Strategy Tree function, you’ll be able to view, understand, set and change any part of your pricing strategy easier than before and at the click of a button. This allows pricing or category managers to implement pricing rules without needing IT or web development skills.
  • Our Pricing Tree also allows for total flexibility and curation for any kind of assortment.
  • Unique to Omnia is our Customer Success team. Each customer has a dedicated Customer Success team that provides support and guidance on applying your strategy to meet your commercial goals.


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  • Our pricing data is notably one of the best in the market. Made up of direct scraping from your competitors, marketplaces and comparison shopper engines (CSEs), our data provides a detailed and comprehensive overview for the execution of your pricing strategy.
  • Use the “Show Me Why” button to see why pricing rules have been set. This button allows all team members to fully understand the strategy, and explain each moving branch of it, which further drives pricing maturity.
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Key Features:

Pricing Software

  • A comprehensive and powerful system that’s built to achieve your commercial goals by constantly optimising your product’s prices. Developed for SMBs and enterprises with even the most complex or unique product assortments
  • Implementing tactics and rules, automation and AI, our pricing software is a one-stop-shop for your pricing strategy as well as your e-commerce team

Price Monitoring

  • Our software tracks and collects pricing data on your competitor’s or resellers’ prices
  • Our data and insights are made up of scraping from comparison shopping engines (CSEs), marketplaces or directly from online stores
  • By using the GTIN, ASIN or any other product identification method of your items, Omnia’s solution will find every product’s prices on the web within seconds

Dynamic Pricing

  • Based on market behaviour, competition, volume and other factors, our pricing tool can be set up to automatically increases or decreases your product’s prices from your shop portal and integrate with your ERP. This is the power of dynamic pricing
  • The software is able to react efficiently and seamlessly to market changes, including your competitors and valued resellers
  • Set pricing rules on a product or category level with flexibility and change them with ease and speed with our Pricing Strategy Tree
  • Our enterprise functionality provides a flexible and scalable pricing platform

End-to-end Automation

  • Employees no longer have to manually update prices, which means time can be utilised more effectively. Automation executes your entire pricing strategy.
  • Business rules, such as keeping a minimum and maximum price for a certain product, are also executed automatically

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Unlock your business’s full potential with Europe’s leading pricing software.


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