Dynamic Pricing

Price skimming is a pricing strategy that can facilitate a higher return on early investments, influence the branding ...

Winners vs. losers: how important is the price change frequency?

Value based pricing, price change frequency, marketing cost incorporation, elasticity calculation.... There is an ...

High-quality Data is Expensive, and That's a Good Thing

That’s right. High-quality dynamic pricing data costs money, but it’s money you should be happy to spend. Why? Here are ...

What to Look for in a Dynamic Pricing Solution

If you’re a retailer or a brand, pricing is one of the linchpins of your overall commercial success. And if you’re ...

The Ultimate Guide to Dynamic Pricing

Dynamic pricing is when a company or store continuously adjusts its prices throughout the day. The goal of these price ...

Price Points Podcast EP 8: Why is Data Important to Dynamic Pricing

Dynamic pricing is a tool, yes, and while it's an insanely smart tool, it can only work with the information it's ...

Price Points Podcast EP 5: Building vs. Buying a Dynamic Pricing Solution

Thinking of building your own dynamic pricing solution in-house? Product Manager Berend van Niekerk tells you ...

Price Points Podcast EP 4: Maintaining Organizational Clarity around Dynamic Pricing

What's the top trick to getting the most out of dynamic pricing? Communication. In this episode Gijs Schuringa explains ...

Price Points Podcast EP 3: Risks and Rewards in Dynamic Pricing

What are the risks and rewards of dynamic pricing, and how can you tip the scales towards reward? Travis Rice explains ...

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